Marty is a donkey pinata who was brought to life one day by a wizard. He later went on to create a super successful chain of party stores called "Party Animal" which he runs with his wife Peggy. Together, they sell a wide variety of things ranging from balloons and party favors to chocolate fountains and blimps. He loves partying, loves to eat candy, and loves to dance. Although he's super energetic and fun, he can be serious when he needs to be and likes to be honest to his friends and clients. Despite his skin being made of paper, he cannot be broken open.